YOON

YOON

SO JUNG

SO JUNG

I design and develop brand, spatial, and digital experiences that translate ideas into tangible forms — uniting strategy, storytelling, and technology to create meaningful systems of communication. My practice spans brand identity, experiential, spatial, and editorial design, crafting visual frameworks that bring coherence and emotion to activations, exhibitions, and digital platforms.

What I do

Whether it’s defining a brand’s visual language, shaping environments that invite interaction, or developing editorial systems that give form to ideas, my work transforms concepts into tangible experiences that inspire clarity, emotion, and connection.

Editorial Design

Brand Activation

Brand Strategy

Exhibition Graphics

Presentation Design

Spatial Design

Web Design

Typography

Brand Identity

Design Systems

Logo Design

Motion Design

YOON

YOON

SO JUNG

SO JUNG

I design and develop brand, spatial, and digital experiences that translate ideas into tangible forms — uniting strategy, storytelling, and technology to create meaningful systems of communication. My practice spans brand identity, experiential, spatial, and editorial design, crafting visual frameworks that bring coherence and emotion to activations, exhibitions, and digital platforms.

What I do

Whether it’s defining a brand’s visual language, shaping environments that invite interaction, or developing editorial systems that give form to ideas, my work transforms concepts into tangible experiences that inspire clarity, emotion, and connection.

Editorial Design

Brand Activation

Brand Strategy

Exhibition Graphics

Presentation Design

Spatial Design

Web Design

Typography

Brand Identity

Design Systems

Logo Design

Motion Design